Nocomed
Created a brand identity and a Webflow website to position Nocomed as a leader in healthcare sustainability, focusing on reducing supply chain emissions in the life sciences sector.
Project Overview
Nocomed, a company committed to reducing supply chain emissions in the life sciences industry, sought a complete brand identity, online presence, and marketing collateral to establish credibility and attract investors. The project required a Lean Brand Kit, a custom website with GDPR compliance features, strategic marketing support, and an investor pitch deck to help Nocomed position itself as a key player in healthcare sustainability.
Our Approach
- Initial Discovery Phase: Conducted a thorough exploration of Nocomed’s mission, target audience, and competitive positioning. We identified key visual and messaging requirements to balance a clinical, high-tech look with sustainability.
- Design & Branding: Created a modern and minimalist brand identity to reflect the company’s focus on innovation and sustainability. Delivered logo files, social media assets, business cards, and a virtual background for webinars to maintain brand consistency across all touchpoints.
- Website Development: Designed a clean, user-friendly website with integrated blog functionality and GDPR-compliant features. Ensured it included a strong homepage, blog CMS template, and essential legal pages like Privacy Policy and Terms of Service. Google Analytics was set up to track user engagement and website traffic.
- Strategic Marketing Support: Created a go-to-market launch plan and a marketing funnel to nurture leads through a value ladder of services. Designed an investor pitch deck that included key metrics, visuals, and growth projections to support fundraising efforts.
- Lead Magnet Creation: Developed a carbon reduction plan summary report for the life sciences sector, positioning Nocomed as an industry thought leader and generating leads.
Project Outcome
- Brand Consistency: Delivered a cohesive brand identity across digital and physical assets, ensuring a professional look for all client touchpoints.
- Enhanced Website: The launch of the website helped the client establish a professional and credible presence in the healthcare sustainability space, driving initial traffic and engagement through the blog.
- Investor Interest: The pitch deck and marketing materials supported early-stage investor outreach, helping to capture attention and interest from key players in the healthcare space.
- Lead Generation: The lead magnet successfully attracted new prospects within the life sciences industry, increasing Nocomed’s market visibility and generating valuable leads.